let’s make something people will save and use
A good partnership begins with a reader idea, not a product dropped into a page. We work with home, garden, outdoor, and seasonal brands when the product or campaign can help that idea become useful.
We are looking for: sponsored stories with a real reader need at the center, and products we can genuinely feature, test, or review.
Prefer email? Write to partnership@hearthandpetals.com.
made to be useful after the first glance
A strong idea can keep traveling through search, Pinterest, and the seasonal planning cycle long after launch day.
reach readers while an idea becomes a plan
Hearth & Petals reaches people while they are planning a room, a garden, a purchase, or a season ahead.
Website figures are available after a fresh verified analytics snapshot. Follower count checked 4 September 2026.
two strong ways to start
Bring us the reader’s problem, the product that helps solve it, or both. We’ll shape the right format around it.
sponsored stories
An original, clearly labeled feature built around something readers genuinely want to plan, try, or buy. It will not be an ad pasted into an article.
- Search- and Pinterest-shaped concept development
- Original on-site story with useful, easy-to-understand details
- Vertical Pin creative and an agreed distribution plan
- Clear deliverables, timing, links, calls to action, and reporting
products to feature or review
Send us the details before the product. If it fits our audience, we can consider it for a hands-on feature, honest review, seasonal story, roundup, or gift guide.
- Home, decor, paint, garden, outdoor, DIY, storage, and hosting products
- Product launches, meaningful updates, and genuinely useful finds
- Clear details on price, materials, dimensions, availability, and who it suits
- No guarantee of coverage or a positive verdict in exchange for a sample
Pinterest-first campaigns
A coordinated article-and-Pin package designed around seasonal searches, useful visual hooks, and a strong post-click page.
roundups & gift guides
Editorial consideration for a relevant seasonal shelf. Product fit and reader value decide inclusion; payment never buys an unsponsored recommendation.
longer partnerships
A multi-story series, seasonal program, or carefully matched affiliate relationship when one placement is not enough to tell the useful story.
a good fit is easy to recognize
The best partnerships feel natural beside the ideas readers already save here. Relevance and usefulness come before reach.
we’d love to hear about
- Furniture, decor, paint, wallpaper, lighting, and home finishes
- Garden, patio, outdoor living, tools, and practical DIY products
- Storage, small-space, renter-friendly, family, and pet-friendly solutions
- Seasonal decorating, hosting, party, and gifting ideas
- Design-led products with clear materials, pricing, and availability
usually not a fit
- Paid do-follow links, link insertions, or undisclosed advertorials
- A requirement for a guaranteed positive review
- Unrelated apps, gambling, medical claims, or questionable supplements
- Products with unclear sourcing, pricing, safety, or delivery information
- Unsolicited products sent before written acceptance
the trust stays intact
Readers should always know what is sponsored, what was gifted, and what we genuinely think.
clear labels
Paid, gifted, and affiliate relationships are disclosed plainly, where readers can see them.
honest opinions
Payment or a sample never buys a positive verdict. We keep final editorial control.
no surprise boxes
Please do not ship products until we confirm interest, timing, and delivery details in writing.
reader value first
Every partnership needs a useful idea, a clear fit, and claims the brand can support.
from pitch to published
A simple process, with scope and expectations agreed before anyone starts making.
send the useful details
Share the product or campaign, audience fit, goal, timing, budget, availability, and the link we should review.
shape the right idea
If it fits, we’ll agree the format, creative angle, deliverables, disclosures, fee, usage, links, and reporting.
make, publish & learn
We create the agreed work, keep the reader experience intact, publish on schedule, and share the agreed performance view.
tell us what you have in mind
Specific pitches are easiest to assess. If it looks like a fit, we’ll usually reply within five working days.